THE BLUESTEM POST
Project
Quarterly Marketing Publication for Bluestem Communities
Technology
Adobe InDesign
Adobe Photoshop
Adobe Illustrator
Project Overview
The Bluestem Post is a quarterly marketing magazine designed to engage seniors, prospective residents, current residents, and their families. Each issue delivers relevant, insightful content that aligns with Bluestem Communities’ mission, serving as both an informative resource and a meaningful touchpoint.
My Role
I developed the original publication template, ensuring a cohesive and visually appealing design that enhances readability and engagement. I oversee layout, image editing, and content placement, working closely with the Director of Communications to bring each edition to life. Additionally, I handle all advertising design and placement, ensuring a seamless integration of sponsored content. From concept to production, I manage the final file preparation and print coordination, guaranteeing a polished and professional result every quarter.








